HolidayCheck is the leading platform for hotel and trip reviews in Germany, Austria and Switzerland. Last month they introduced a clever idea to the classic wold of print advertising. Teaming up with the large German supermarket discounter Lidl – that also sells discount trips – both pushed the Sun Island Resort in the Maledives by adding the rate of recommendation as reviewed by users at HolidayCheck on their print brochure.
Speaking of hotels, I highly recommend reading VacantReady, a very interesting blog from Canada targeting the hotel industry. Check out these recent posts:
User generated reviews of hotels
Social media marketing is the future of hospitality branding
Looking for a well-made corporate blog? I suggest reading the excellent corporate blog by TouristR, a travel 2.0 start-up from Ireland. They actively asked users to test their beta-version. 800 users did. Their comments were taken seriously and even thanked for. That it the true spirit of the Social Web.
I met Jan Blanchard and Wannita Phanchana at the reboot9.0 in Copenhagen. Expect an interview soon in my English Articles Category.
Über Karin Schmollgruber /passion PR: Die Pionierin für Online-Kommunikation ist Vortragende, Seminar-Leiterin für den Einsatz von Social Media und (PR-)Beraterin – mit Schwerpunkt Tourismusbranche. Zu ihren Kunden gehören u.a. Österreichische Hoteliervereinigung, APA-OTS Tourismuspresse, Katla Travel und Hotels in D/A/CH. Seit 2006 bloggt die Austro-Chilenin & studierte Juristin auf fastenyourseatbelts.at über Do’s und Don’ts in Social Media und Online-Kommunikation. Für noch mehr handfeste Umsetzungstipps bestellen Sie ihren Newsletter auf passionpr.at/impuls
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Hi Karin, I’m delighted that you found my hotel blog…and thanks so much for the kind words.
I found your site through Guillaume’s Hotel-Blogs many months ago, and I’ve been reading ever since!
Keep up the great work,
Chris
Chris, Thanks for your kind words. And I have been reading you for quite some time.
Hi Karin,
I have just realized that I didn’t include your blog on my Technorati ranking this morning.
I will amend the post this afternoon.
Your blog feature #23 (out 42 listed)
Thanks.
Guillaume
Hi Karin,
It was nice to meet at Reboot. I think I will learn German to take full advantage of the good reviews and info on your blog! looking forward to talking with you.
@Guillaume, thanks for stopping by and including me in your ranking.
@Jan, it was my pleasure. Translation of my latest review in a nutshell: Your team really knows how to work the blogosphere. You have Wannita to blog, you visit conferences and you asked beta-users for their help. Plus great T-shirt.